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Pepe Unchained (PEPU), a new entrant in the meme coin market, has raised a whopping $15.2 million in its initial coin offering (ICO). The presale is ongoing and the current token price is $0.00985. Investors can purchase PEPU tokens using Ethereum, Tether, Binance Smart Chain, or bank cards. Large investors, often referred to as "whales," have made significant contributions. Some transactions reached 23 ETH and 10 ETH. The ICO's success has boosted Pepe Unchained's social media presence. Speculation about potential exchange listings is rife. Rumors suggest a decentralized exchange (DEX) listing could occur this year, and a centralized exchange (CEX) listing may follow. The project's whitepaper outlines token allocation plans. Developers have set aside 7.5% of the total supply for exchange liquidity. Another 7.5% will fund project development. This strategy suggests a long-term vision for the project. Pepe Unchained is developing a Layer-2 network for meme coins. The network aims to offer faster transactions and lower fees than Ethereum, and it will also maintain strong security measures. The team has announced a developer grant program called "Pepe Frens with Benefits". This initiative aims to attract talent to build on the Layer-2 chain. The focus is on decentralized applications (dApps), non-fungible token (NFT) projects, and decentralized finance (DeFi) tools. Security audits have been conducted by Coinsult and SolidProof. These audits aim to enhance the project's credibility. The ecosystem includes a double-staking protocol. Token holders can stake PEPU and earn annual percentage yields (APYs) of 138%. Investor interest in the staking feature is high. Over 1.1 billion PEPU tokens have been locked in staking already, this demonstrates confidence in the project's long-term prospects. The presale market for cryptocurrencies is active with investors seeking new opportunities. Meme coins continue to generate headlines and attract attention and Pepe Unchained is positioning itself as a leading contender in this space. The project's combination of meme appeal and technical features is noteworthy. It offers a Layer-2 solution, staking rewards, and plans for ecosystem development. These factors contribute to its growing popularity among cryptocurrency investors.

Andrew Saunders, chief marketing officer at Skale Labs, has voiced concerns over celebrity involvement in memecoins. He spoke at the Token2049 event in Singapore. Saunders, a former Hollywood executive, now works in the Web3 space. "I come from Hollywood, and I would never touch a celebrity memecoin," Saunders told Cointelegraph. He criticized the current state of celebrity memecoins. The executive advised staying away from such projects. Saunders highlighted key issues with celebrity tokens. He noted their similarities to most meme-based tokens. These projects often have key holders with large token supplies. This remains true even when distributed across multiple wallets. He likened memecoins to a player-versus-player game. Early investors stand to gain the most. "You're rolling the dice, right? And the longer you hold, the more likely it is you're gonna get dumped on," Saunders explained. The executive anticipates changes as regulatory clarity improves. He predicts a shift in perception of crypto in the United States. This could lead to what he terms an "arm in" model for celebrities. Saunders envisions celebrities leveraging blockchain to connect with fans. This approach could offer access to data unavailable through Web2 technologies. He proposes decentralized applications (DApps) as an alternative to celebrity tokens. A DApp could allow fans to earn points for interacting with a celebrity's social posts. These points could be exchanged for various benefits. Examples include meet-and-greets, autographed posters, or music video cameos. "I think that's where it's going to ultimately go," Saunders stated. He sees no current justification for celebrities to launch tokens. However, he believes blockchain technology will eventually see widespread celebrity adoption. Regulatory developments may influence this transition. As understanding of the technology grows, more celebrities might explore blockchain-based fan engagement. This could mark a shift away from risky memecoin ventures. The executive's insights suggest a potential evolution in celebrity Web3 involvement. DApps could offer a more sustainable and fan-friendly approach. This contrasts with the current trend of celebrity-backed tokens.

Solana's decentralized finance (DeFi) scene is buzzing. Raydium, a leading decentralized exchange (DEX), has grabbed a whopping 60% market share. This comes as overall DeFi activity cools off and meme coins start fleeing towards Tron. DeFiLlama data shows total value locked across major blockchains sits at $77 billion. Ethereum still leads the pack, but Solana's making waves. Raydium's user base is exploding. An analyst on X shared Artemis data showing the DEX attracts over 200,000 active users daily. It's simply leaving other competing protocols in the dust. Solana's daily active addresses have hit an all-time high. The blockchain now boasts 5.5 million daily active users on average. That's huge. Ethereum and its layer-2 solutions can't keep up. Solana's base layer scalability is giving it an edge. No need for sequencers or fault-proof systems here. "Solana's throughput is off the charts," says a crypto analyst who preferred to stay anonymous. "It's no wonder users are flocking to it." But here's where things get weird. Despite the user base growth gas fees are tanking. As of September 7, fee revenue hit a six-month low of $414,000. That's peanuts compared to the $5 million seen on March 18. What's behind the fee drop? Pump.fun, a popular meme coin launchpad, is losing steam. Its fees have nosedived by over 80% since late July. But don't you worry, meme coin enthusiasts aren't disappearing. They're just moving house. Tron, another speedy blockchain, is seeing a surge in activity. Its new launchpad, SunPump, is picking up where Pump.fun left off. "It's like musical chairs for meme coins," jokes a Solana developer. "First Solana, now Tron. Who knows where they'll go next?" Despite the fee slump, Solana's user activity remains red-hot. It's a mixed bag of signals for the blockchain. High engagement but lower revenue – a puzzle for analysts to unravel. As the DeFi landscape evolves, Solana's position remains strong. Raydium's dominance and record user numbers paint a rosy picture. But the exodus of meme coin activity and plummeting fees add a note of caution. One thing's for sure: the DeFi world never stays still for long. Solana's next moves will be closely watched by investors and enthusiasts alike.

The crypto world is abuzz with memecoins. They're the only sector booming this Bitcoin halving cycle. It's like déjà vu from the GameFi craze last time round. But here's the rub: memecoins might not be the golden ticket to a bull run. For the market's long-term health, new investors should look elsewhere. Real-world assets (RWAs) and artificial intelligence (AI) offer more sustainable prospects. Memecoins are crypto's answer to meme stocks. Think Dogecoin and Shiba Inu – the OGs of the bunch. They've come a long way, says Evan Luthra, a guest columnist for Cointelegraph and crypto entrepreneur. The numbers are eye-popping. In March, there were about 2,000 memecoin projects. By August, the Solana-based platform PumpFun hosted 1.7 million tokens. That's growth on steroids. Binance dropped a bombshell in June. Memecoins had skyrocketed nearly 600% year-to-date. That's 10 times Bitcoin's gains. High speculation and celeb backing fueled the frenzy. Social media went nuts, with mentions up over 50%. Celebrities jumped on the bandwagon. Iggy Azalea, Andrew Tate, Jason Derulo – they all have their own tokens now. Even seasoned investors got FOMO. I plonked down $100,000 on JASON and MOTHER. You live and learn, right? But here's the million-dollar question: Are memecoins sustainable? The party's been fueled by short-term thinking. Quick gains are the name of the game. FOMO is driving the bus. The numbers are bonkers. Memecoins outperformed RWAs by 4.6 times in Q1 2024. But don't get too excited. One report showed 97% of memecoins ever created are now dust. Over 2,000 bite the dust monthly. It's a crypto graveyard out there. Real liquidity catalysts are needed. RWAs and AI fit the bill. They're not just hype – they've got staying power. RWAs tokenize real assets on blockchain. AI's set to be a $297 billion market by 2027, growing at 19.% annually. The bottom line? Memecoins are fun, but they're not the future. Tokenizing trillions in real estate and art will do what memes can't. AI-powered projects bringing authenticity and automation to blockchain? That's the real deal. These sectors will drive the next bull market. Bet on it.

Solana's memecoin scene is about to get wilder. A protocol known for shorting these volatile tokens is flipping the script. Dumpy.fun, a platform for betting against memecoins, is launching a new tool. It's called squeezy.lol. The aim? To let traders go long on heavily shorted tokens. The announcement came via X on August 20. Dumpy.fun, whose name riffs on the popular Solana memecoin deployer pump.fun, set the launch date for August 27. They're calling it a "new era of PVP" in trading. What's the big deal? Well, squeezy.lol will let traders take the opposite side of Dumpy.fun users. It's introducing a "squeeze explorer" to show which memecoins are most shorted. This could be a game-changer. The idea is simple. Spot the heavily shorted assets. Rally the memecoin communities. Trigger a "short squeeze". It's a recipe for chaos, and potentially, profit. Dumpy.fun currently supports 11 memecoins. These include Dogwifhat (WIF), Wen (WEN), and Bonk (BONK). But they're not stopping there. They're planning to introduce permissionless listings. This means users can short newly created tokens of their choice. Let's back up a bit. What's shorting? It's betting that an asset's price will fall. And a short squeeze? That's when the price of a heavily shorted asset suddenly spikes. Short sellers are forced to buy more to cover their positions. It's a vicious cycle. Remember the GameStop saga of 2021? That was a short squeeze on steroids. Retail traders forced hedge funds to liquidate their shorts. GameStop's shares skyrocketed over 1,500% in a month. It was bonkers. Now, Solana's memecoin traders might get a taste of that action. With Dumpy.fun's new tool, they could spot potential squeeze opportunities. It's like giving them a superpower in the wild west of crypto trading. But here's the kicker: Dumpy.fun was originally designed for shorting. It lets users short Solana memecoins with small amounts of leverage. Given the recent price drops in these tokens, that strategy might've paid off handsomely for some traders. So, what's next? The crypto world is watching. Will squeezy.lol live up to the hype? Only time will tell. But one thing's for sure: Solana's memecoin scene is about to get a whole lot spicier.